SHAD INSTRUCTIONS
S65M / S75M (medium dive) models

The following information and instructions are provided to offer anglers an understanding of how to effectively use the lure as a tool, enhance performance and increase levels of success.

Lure vs. TARGET
The LIVETARGET® Shad is much more than a typical lure; it is a ‘target’. Predatory game fish hunt with a plan. They ambush and force Shad from the security of cover and expose them to the dangers of the open water. When the prey presents itself and becomes isolated, it is no longer a bait fish, it becomes a TARGET.

Introduction
• Koppers Fishing has combined the traditional ‘Shad style’ crankbait with an accurate profile and the anatomical details of a juvenile Shad.
 


• The LIVETARGET® Shad is designed to mimic a fleeing Shad with the same tight ‘wiggle’ swimming action, pulse and vibration as found in nature

Location
• Shad congregate in lakes, rivers and reservoirs, along weed edges and over sandy and rocky shoals. They feed on insect larvae and zooplankton near the surface, along ledges and drop offs and on top of shallow flats with quick access to deeper water for escape.

Instructions
When using the LIVETARGET® Shad, anglers must consider depth, speed and direction.
1. Fasten the TARGET directly to the main fishing line or leader material using a ‘clinch’ or ‘loop’ knot. Do NOT use a terminal snap, as this may impede the swimming action.
2. Cast or troll the TARGET in and around heavy cover.
3. The casting travel path is as follows:
 
4. Retrieve the TARGET with varying speeds. It performs exceptionally well at slow speeds; slow enough to activate a steady wiggle.
5. Present the TARGET on the windward side of structure such as:
   
 

6. Work mud lines created by wind swept shorelines.
7. During the retrieve, game fish may follow the TARGET in a ‘trans-like’ state. To trigger strikes, try the following:
• Increase/decrease speed;
• Change TARGET direction;
• Add the occasional pause (1-3 seconds);

8. Present the TARGET parallel to ledges and drop offs; focus on the following 3 zones:
  
  
 


9. Trolling dive depths are as follows:
         
 
Anglers are encouraged to experiment with each of these situations to determine which variable will trigger a strike. In doing so, a ‘pattern’ of speed, depth and direction will develop. Once the pattern is determined, it can be used successfully in similar conditions and locations.
 

Tip: If the TARGET begins to hang up (snag), during the retrieve, plunge the rod tip forward to give slack and allow it to float up and slightly backward; then continue cranking.

The TARGET must travel on a straight path to maximize performance. Ensure the TARGET is accurately tuned at all times, especially after the stresses of heavy deflection and fighting large gamefish.